According to their website, you can buy and sell electronics, cars, clothing, apparel, collectibles, sporting goods, digital cameras, and everything else on eBay. And many people do. But according to a recent American Customer Satisfaction Index, online customer satisfaction for eBay fell 5 percent to 78 in the fourth quarter.
The decline in customer satisfaction appears to be related to complaints about its system, prices, seller defections and the fact that its auction-based business model seems to have lost some of its luster. Revenues fell 7% in the fourth quarter, marking eBay’s first ever negative year-on-year quarter, and stock price declined almost 60% in 2008.
Amazon, Newegg and Netfilx had strong satisfaction scores.
To read the full article, click on this link:
http://blogs.zdnet.com/BTL/?p=12974
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