Thursday, March 5, 2009

Sue H--Amazon to sell E-books for Apple devices

Amazon.com will soon begin selling e-books for reading on Apple's iPhone and iPod touch. Owners of these Apple devices can dowload a free application,(Kindle) from Apple's App Store which will give them full access to over 240,000 e-books for sale on Amazon. All this has happened just 1 week after Amazon shipped the updated version of its Kindle reading device--a move that may signal a growing interest in becoming a retailer of e-books. Amazon, however, has said they feel readers will use the mobile app for shorter periods, they will more readily adopt the stand-alone reading devices for reading complete novels. Amazon will also create bookmarks so that a user can stop reading a book on one device and pick it up on another device in the same spot. All these recent developments also suggest that Steve Jobs has little interest in the market for digital books. Jobs was quoted as saying "the whole conception is flawed beacause people don't read anymore." May industry analysts view Apple's skipping the e-book market as a significant sign....

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