Wednesday, March 4, 2009

Krista - Smartphones

According to NPD Group, a market research firm, 1/4 of all handsets sold in the US during Q4 '08 were smartphones, like the iPhone 3G. This is almost double the amount sold in Q4 '07.

Average prices have dropped for the iPhone- from $216 in 07 to $167 in 08. ($200 seems to be the price consumers are wililng to pay.) iPhone competitors- Blackberry Storm, T-Mobile G1 Nextel are in the same price range. High-speed data services are becoming standard on smartphones, 66% use the 3G wireless network vs 46% last year.

Verizon Wireless is running a buy one get one free special on their smartphone Storm but these deals can cut into carrier's profits. NPD Group suggest selling more accessories to increase profits.

http://news.cnet.com/8301-1035_3-10187024-94.html

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